Creating value from value

We have developed for Țiriac Group a brand universe that enhances the existing identity and that carries forward the values that the company promotes. Originally implemented for the Țiriac Leasing division, the visual style is based on the use of half of the shield of the brand coat of arms to create dynamic brand landscapes and emphasize quality and performance. The visual universe was based on the brand message “We finance technology through quality services”. Work in progress.