{"id":160086,"date":"2025-12-26T15:01:50","date_gmt":"2025-12-26T13:01:50","guid":{"rendered":"https:\/\/tomorrowbranding.ro\/?p=160086"},"modified":"2026-01-03T20:55:03","modified_gmt":"2026-01-03T18:55:03","slug":"5-star-romania-a-program-for-the-future-of-romanian-tourism","status":"publish","type":"post","link":"https:\/\/tomorrowbranding.ro\/en\/5-star-romania-a-program-for-the-future-of-romanian-tourism\/","title":{"rendered":"5-star Romania. A program for the future of Romanian tourism."},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_name=&#8221;we&#8221; uncode_shortcode_id=&#8221;492926&#8243;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;883918&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_empty_space empty_h=&#8221;2&#8243; desktop_visibility=&#8221;yes&#8221;][vc_icon icon=&#8221;fa fa-arrow-down4&#8243; size=&#8221;fa-2x&#8221; link=&#8221;|||&#8221; uncode_shortcode_id=&#8221;133487&#8243;][\/vc_icon][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;2&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_left_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_left_mobile&#8221; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;140875&#8243;][vc_empty_space empty_h=&#8221;2&#8243; desktop_visibility=&#8221;yes&#8221;][vc_column_text uncode_shortcode_id=&#8221;508631&#8243;]NEWS[\/vc_column_text][vc_custom_heading heading_semantic=&#8221;h1&#8243; text_size=&#8221;fontsize-965683&#8243; uncode_shortcode_id=&#8221;607295&#8243;]5-star Romania. A program for the future of Romanian tourism.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;144197&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;276704&#8243;][vc_single_image media=&#8221;159990&#8243; media_width_percent=&#8221;100&#8243; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;123414&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; desktop_visibility=&#8221;yes&#8221; medium_visibility=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;754982&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;276704&#8243;][vc_single_image media=&#8221;159990&#8243; media_width_percent=&#8221;100&#8243; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;165116&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; row_name=&#8221;servicii&#8221; uncode_shortcode_id=&#8221;682344&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;518496&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_icon icon=&#8221;fa fa-arrow-down4&#8243; size=&#8221;fa-2x&#8221; link=&#8221;|||&#8221; uncode_shortcode_id=&#8221;133487&#8243;][\/vc_icon][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;203822&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text uncode_shortcode_id=&#8221;208511&#8243;]&#8221;5 Star Romania&#8221; is the first strategic brand activation program developed by Tomorrow Branding for Bibi Touroperator, following the extensive rebranding and repositioning process carried out together last year. The new concept represents a natural evolution of the Bibi brand and aims to redefine the way Romanian tourism is perceived: par excellence, authentic experiences and standards worthy of a mature industry.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;135052&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;160022&#8243; media_width_percent=&#8221;100&#8243; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;144367&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;160024&#8243; media_width_percent=&#8221;100&#8243; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;121482&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;160171&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;110313&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;160175&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;176655&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;160185&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221; shape=&#8221;img-round&#8221; radius=&#8221;xl&#8221; uncode_shortcode_id=&#8221;117037&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; row_name=&#8221;servicii&#8221; uncode_shortcode_id=&#8221;156021&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;518496&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_icon icon=&#8221;fa fa-arrow-down4&#8243; size=&#8221;fa-2x&#8221; link=&#8221;|||&#8221; uncode_shortcode_id=&#8221;133487&#8243;][\/vc_icon][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;174864&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text uncode_shortcode_id=&#8221;200877&#8243;]The program begins with a program dedicated to Bibi partners, held for the first time at the Grand Hotel President 5*, a symbol of the new generation of hospitality in Romania. For four days, we will discover places, people and experiences that truly deserve five stars, in an immersive format that combines presentations, brand activations, gamification and cultural moments.<\/p>\n<p>Tomorrow Branding built the entire umbrella concept, the messaging system, the experiential mechanics of the five stars and all the engagement elements, from collaborative workshops to digital activations and symbolic materials.<\/p>\n<p>\u201cRomania de 5 Stele\u201d thus becomes not just an event, but a recurring platform through which Bibi Touroperator consolidates its role as a facilitator of Romanian tourism and promoter of destinations that raise industry standards.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][uncode_block id=&#8221;17446&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>&#8220;5 Star Romania&#8221; is the first strategic brand activation program developed by Tomorrow Branding for Bibi Touroperator, following the extensive rebranding and repositioning process carried out together last year. The new concept represents a natural evolution of the Bibi brand and aims to redefine the way Romanian tourism is perceived: par excellence, authentic experiences and standards worthy of a mature industry.<\/p>\n","protected":false},"author":1,"featured_media":159993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-160086","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/posts\/160086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/comments?post=160086"}],"version-history":[{"count":4,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/posts\/160086\/revisions"}],"predecessor-version":[{"id":160250,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/posts\/160086\/revisions\/160250"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/media\/159993"}],"wp:attachment":[{"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/media?parent=160086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/categories?post=160086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tomorrowbranding.ro\/en\/wp-json\/wp\/v2\/tags?post=160086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}